Christopher Spear
Vice President, Commercial Strategy

Christopher Spear brings more than 35 years of hospitality leadership experience to Atlific Hotels, with a distinguished career spanning luxury, full-service, and branded hotel environments across Canada. As Vice President, Commercial Strategy, Christopher provides leadership and direction to the company’s sales, marketing, and revenue management disciplines, supporting portfolio performance and driving topline growth across the organization. Recognized as a strategic and results-driven leader, Christopher has built a reputation for leading commercial transformations, improving market share, and unlocking revenue opportunities in competitive markets. He has successfully guided teams through periods of change and recovery while strengthening market positioning, guest satisfaction, and overall performance. With expertise spanning operations and commercial functions, Christopher brings a collaborative, data-driven approach focused on measurable results and long-term asset value.

Based in Montreal